Google ARCore's Geospatial Creator

#Marketing #VR #AR

Google ARCore Geospatial Creator

Google has just released its Geospatial Creator tool at Google I/O 2023. This powerful tool allows you to create world-scale AR experiences in just a few minutes, without the need for complex coding or expensive hardware.

What is Geospatial Creator?

Google Geospatial Creator is a web-based tool that allows you to create augmented reality experiences that are anchored to real-world locations.

With this tool, you can easily create AR experiences that are visible to anyone with a compatible device and the Google Maps app. The Geospatial Creator uses advanced machine learning algorithms to automatically analyze the environment and create accurate 3D models of the world around you.

How does it work?

To create an AR experience with the Geospatial Creator, all you need to do is select a location on a map and then upload your 3D model.

The tool will automatically analyze the environment and create a world-scale AR experience that is anchored to the real-world location you selected. Once your AR experience is created, you can share it with others via a link or QR code.

Why is this important for marketing?

Google Geospatial Creator has the potential to revolutionize the way businesses market their products and services. With this tool, businesses can create engaging AR experiences that allow customers to interact with their brand in a whole new way.

For example, a clothing store could create an AR experience in front of its store on the street that allows customers to see how clothes would look on them before they buy them.

Or a restaurant could create an AR experience that shows customers what their dishes look like before they order them.

Benefits of using Google Geospatial Creator for marketing

There are several benefits to using Google Geospatial Creator for marketing. Here are just a few:

Engage customers in a new way

AR experiences are an excellent way to engage customers in a new way. By creating an AR experience, businesses can capture their customers’ attention and provide them with a unique experience that they won’t forget.

Increase brand awareness

AR experiences are also an excellent way to increase brand awareness. By creating an engaging AR experience, businesses can generate buzz and get people talking about their brand.

Increase sales

AR experiences have the potential to increase sales by providing customers with a better understanding of a product or service. By allowing customers to interact with a product in a virtual environment, businesses can increase the likelihood of a sale.

FAQs Geospatial Creator

What is Google Geospatial Creator?

Google Geospatial Creator is a web-based tool that allows you to create augmented reality experiences that are anchored to real-world locations.

How does Google Geospatial Creator work?

To create an AR experience with the Geospatial Creator, you select a location on a map and then upload your 3D model. The tool will analyze the environment and create a world-scale AR experience that is anchored to the real-world location you selected.

Why is Google Geospatial Creator important for marketing?

Google Geospatial Creator is important for marketing because it allows businesses to create engaging AR experiences that can increase brand awareness and sales.

What are the benefits of using Google Geospatial Creator for marketing?

The benefits of using Google Geospatial Creator for marketing include engaging customers in a new way, increasing brand awareness, and increasing sales.

How can businesses use Google Geospatial Creator to increase sales?

Businesses can use Google Geospatial Creator to increase sales by providing customers with a better understanding of a product or service. By allowing customers to interact with a product in a virtual environment, businesses can increase the likelihood of a sale.